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Today's PPC Advertising Tip |
Dear Affiliate Manager:
I can tell you in a heartbeat whether or not your affiliate program is attracting loyal, motivated affiliates. Its easy. Just put yourself in your affiliates shoes. If youre not creating loyalty in your affiliates, theyre going to look for a better program to promote, and youll be left in the dust.
Now that Ive got your attention, lets go through some key components of making your affiliate program attractive to affiliates, so they dont start shopping around.
1. Reputations are on the Line.
Of course, number one is quality. Do you have quality products and customer service? An affiliates reputation is on the line every time we consider promoting a product or service. If your products are junk or youre making our referrals upset in any way well drop you faster than something *really* hot.
2. Lay the Money on the Table.
Its not just about the percentage commission. That wont motivate and make loyal affiliates, but, it is a start. Are you talking 5%? Then, unless you offer millions of products at great prices and have a solid reputation, youre not going to be getting a whole lot of affiliates.
Affiliate Programs That Make You Money This information may be helpful for everyone, regardless of how long you have been in the affiliate business, or even if you are just getting started.
First, a good affiliate program can be hard to come by. It needs to offer decent commissions, accurately track sales, and most importantly, pay their affiliates in a timely manner.
Many webmasters and internet gurus are doing very well with only a handful of affiliate programs. Once you find a good one, you kind of seem to get stuck on it until you are positive you are making every penny possible.
Before spending a lot of time and m ..
3. Whos getting credit?
Show your affiliates that you value them by setting long cookies and theyll keep sending you traffic. How long are your cookies? The longer the better.
4. Closing the Deal.
If your affiliates are sending you traffic, I hope you have a newsletter (or ecourse) on that sales page for two reasons. 1. It means youre smart and know how internet marketing works, and 2. It means that the affiliates get more than one chance to close the deal, because youre going to be following up with the lead and closing the sale for us. This shows us that you take your business seriously a very important indicator.
5. Like Frosting on the Cake.
Assuming all things are equal, if your program is two-tier or residual, youll have affiliates lined up to promote you.
6. Are you even trying?
Affiliate Programs Can Earn a ProfitThis information may be helpful for everyone, regardless of how
long you have been in the affiliate business, or even if you are
just getting started.
First, a good affiliate program can be hard to come by. It needs
to offer decent commissions, accurately track sales, and most
importantly, pay their affiliates in a timely manner.
Many webmasters and internet gurus are doing very well with only
a handful of affiliate programs. Once you find a good one, you
kind of seem to get stuck on it until you are positive you are
making every penny possible.
Before spending a lot of time ..
There is nothing more frustrating than joining an affiliate program that youre really excited about, logging in and seeing
nothing but a couple of links. No content, no ebooks, no videos. Zip. This is especially disappointing if you know the author or owner is sending out a weekly newsletter. Share your articles with your affiliates, allow them to be rebranded, and I guarantee youll get loyalty.
7. Thats just Rude.
Almost more insulting than not providing any content is providing leaky articles. Yes, I have seen affiliate programs that so generously provide articles for their affiliates. But, the articles had plugs for their other programs in the body of the article. Now, Im not naming names, but I do feel thats pretty cheap to be stealing from your own affiliates.
Those are just a few ways to tell if your affiliate program stinks.
I hope you read and reread this advice. Treat your affiliates like partners and theyll plaster your link all over the web. Youll have affiliates lined up to promote every new product you offer, and theyll sing your praises every chance they get.
About the Author: Nicole Dean is on a mission to find a few good affiliate programs. Shes found a handful of programs that dont stink. Check them out at http://www.freeaffiliatearticles.com/free-affiliate-programs.htm" target="_blank"> http://www.freeaffiliatearticles.com/free-affiliate-programs.htm and be sure to grab some Free Affiliate Articles while you're there.
Source: http://www.isnare.com Nicole DeanDear Affiliate Manager, 7 Ways To Tell If Your Affiliate Program Stinks |
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